Objective 1
Promote Peterborough & the Kawarthas to Key Audiences (1/3)
PeterboroughED.ca is now InvestPTBO.ca
On April 28th, at PKED’s Annual General Meeting, the new investptbo.ca was unveiled.
The economic development website for the region, which used to be peterboroughed.ca was transitioned to a newly redesigned and reorganized investor-focussed website to address changes in economic development and intended to more effectively showcase the advantages of Peterborough & the Kawarthas to attract new businesses and investment opportunities to the region. The new site also offers improved resources for local companies.
New & Improved thekawarthas.ca
On May 18th, ahead of the Victoria Day long weekend, PKED launched a beta version of the new and improved www.thekawarthas.ca which was redeveloped to address new travel planning trends. Improvements to the site include:
- An improved virtual Visitor Centre
- Reimagined Insiders Notebook travel blog
- Addition of experiential travel experiences hub
- Improved calendar of events
- Integrated mapping of business directory
- Simplified process for local businesses listings
