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Lunchtime Workshop Series: Market Research

Peterborough & the Kawarthas Business Advisory Centre Market Research: Developing Insight Into Your Customers & Competitors Wednesday, June 29, 2022 12pm Join from anywhere, Virtual Workshop via Zoom, hosted by Madeleine Hurrell, Entrepreneurship Officer

Market research is the most important and overlooked aspect of starting a new business. Learn why in this one hour workshop.

About this event

Market research is the most important and overlooked aspect of starting a new business. Why? Because the process drives entrepreneurs to develop an external vision of their concept.

Join a group of fellow entrepreneurs, start-up & small business owners, and a BAC Business Advisor in this 1-hour workshop.

In this workshop you will explore:

Identifying gaps in the marketplace
Knowing your competition
Understanding customer’s needs
Optimizing your product or service portfolio
Determining the viable of your ideas