Modern Business Planning: Market Research

Market Research: Developing Insight Into Your Customers and Competitors

Market research is the most important and overlooked aspect of starting a new business. Why? Because the process drives entrepreneurs to develop an external vision of their concept.

Join a group of fellow entrepreneurs, start-up & small business owners, and a BAC Business Advisor in this 1-hour workshop.

In this workshop you will explore:

• Identifying gaps in the marketplace
• Knowing your competition
• Understanding customer’s needs
• Optimizing your product or service portfolio
• Determining the viable of your ideas